Contrary to popular belief, service providers can create and sell a successful course, too — you don’t have to be a coach. Still, you might be thinking, “Why would I spend time creating a course when I can work with a client 1:1 and make more?” To answer your question, first consider how many clients […]

If you’ve spent some time — really, anytime at all — in the online business space, then there’s a 99.9% chance you’ve come face-to-face (or rather, screen-to-face) with a Masterclass.  A masterclass is a live or pre-recorded video hosted or created by an expert in the industry speaking on a particular problem or topic. Masterclasses […]

I see a lot of debate around what the best tools of the trade are when it comes to course creation — and as a course creator and learning specialist, I thought it was time to put my recommendations out there with the rest of them. You might be surprised by how “simple” some of […]

If you’re in the online space, you’ve probably heard the term “evergreen” when it comes to marketing, scaling, growing — all the things. But, what they normally don’t share is the work it takes to create something evergreen (one that offers the “passive” income they’re promoting with it).  The process may look different depending on […]

Hear me out: What if you could extend your impact beyond the therapy room? As a therapist, you’re pouring your heart and soul into helping others heal, but sometimes it feels like there are only so many hours in the day — and only so many people you can reach.  But what if you could […]

Have you ever wondered how your students are performing in your online course? Do they understand the concepts? Do they know how to apply it to get the transformation you promised? While you could go in one-on-one and ask your students what they’ve been up to and if they’re learning (a bit intense but also […]

As a service provider, you know your time is valuable — and it’s also a ceiling. There’s only so much time you can spend (or are willing to spend) managing clients, filling your calendar with calls, and, essentially, handing over your time freedom. What’s your first thought? Digital products. Well, digital products and raising your […]

You’ve decided it’s time to create your own course, but now you’re blanking on ideas and don’t know where to start — or what to create. You know you want to scale, but you’re not sure what your audience wants or what you can truly offer (at least when it comes to teaching).  Luckily, as […]

At some point, your course ideas have to leave your Notes app — they just do. You’re helping no one by having them stashed away for a rainy day when you could be helping everyone — at least everyone in your audience.  Still, organizing your ideas into an online course is easier said than done. […]

You already have an online course, but you’re not stoked to shout it from the rooftops — maybe you feel that it’s not any good, or maybe you just put one together because you “should.” Whatever the reason, you’re not happy, your students are only getting subpar results, your testimonials form is dry, and it’s […]