You already have an online course, but you’re not stoked to shout it from the rooftops — maybe you feel that it’s not any good, or maybe you just put one together because you “should.” Whatever the reason, you’re not happy, your students are only getting subpar results, your testimonials form is dry, and it’s officially time to do something about it.
It’s time to go back to the basics of building your course — the foundation of your learning materials — and find out what’s working (and what’s not) to improve your course curriculum.
I’d love to say I have a one-size-fits-all solution for your curriculum, but unfortunately, I don’t. While there are a few things that could be ‘off,’ there’s also plenty you could nail and your students love.
So instead, I’m sharing some of the most common issues I see when I audit courses for clients and how to see if it may be impacting your course as well:
There are two ways this could go: either you’re giving too much information in your course content, and your students are experiencing cognitive overload — or you’re not including enough information in your course, and they’re unable to achieve the full transformation.
Giving too much feels like a good problem, but it’s not. Students don’t reap the benefits of the extra information you’re giving them because they’re in brain freeze (which leaves them unable to get what they came for in the first place).
This ties into your course content and avoids cognitive overload, but it focuses more on how you present the information than on the information itself.
For example, are you chunking your information and providing infographics or visual aids for complex ideas? Are you using real-life examples to help connect the dots between concepts? These are all things to consider when creating a course for adult learners!
So often, we oscillate as subject matter experts between overwhelming our students with information (think back to #1 here) and almost talking down to them or being condescending with basic information. When you focus on adult-specific learning theories, you can find that balance!
If you’re not sure what needs improvement, you’re probably not getting enough feedback from your students.
Add assessments to your course to gauge what your students are learning and how they’re interacting with your current course curriculum. In the meantime, if you want to make improvements, look for commonalities between where your students are dropping out of your course and start there!
You already have a great foundation — you’re not starting from scratch — but you do feel like something is missing, that your course isn’t living up to your expectations, and it’s time to figure out what it is!
A course audit is where a learning specialist and course creator (like me) combs through your course and creates an action plan to improve your materials and outcomes, allowing you to create a course you’re ready to drop the link to in a heartbeat on even ISO thread or Instagram story!
And if you’re ready to bring your vision to life, I’m ready too — apply today for your course audit and start the process of making evergreen sales like yesterday!
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